Cinépolis launches second multiplex in Pune with IMAX theatre

Cinépolis, India’s 1st international and World’s 4th largest movie theatre circuit, launches 8-screen multiplex at WESTEND Mall, Aundh in Pune. The recent launch is in line with the Mexican multiplex operator’s strategic vision of widening its pan-India footprint.
The state-of-art multiplex have an IMAX theatre, Dolby Atmos, RealD 3D technology. Total seating capacity of the multiplex is 1369 and will have 40 shows daily.
Cinépolis strategically located at WESTEND Mall would cater to urban population of western Pune. Cinépolis now have 246 screen in 38 cities across India. The company already has a strong presence in the city, with its existing (India’s largest) megaplex, 15-screen property in Season mall, Pune.
With this launch, Cinépolis is opening the first IMAX theatre in the city of Pune. In addition, another auditorium in the complex is equipped with Dolby Atmos, which employs up to 64 speakers to heighten the realism of every scene. Patrons can also enjoy freshly-prepared gourmet food at the in-house coffee shop, Coffee Tree, in the lobby of Cinépolis.
Additionally, the state of the art 3-D technology from Real-D systems is the world’s most widely deployed 3-D technology and offers viewers the most enthralling 3-D movie watching experience. Movie goers can also enjoy benefits of Club Cinépolis, the company’s loyalty programme at the theatre in WESTEND Mall.
Commenting on the launch Managing Director, Cinépolis India, Javier Sotomayor, said, “Cinépolis is committed to offering the best cinema experience to movie goers in India. We already have presence in Pune with India’s biggest multiplex at Seasons Mall and this technologically advanced multiplex with IMAX theatre, Dolby Atmos, RealD 3D will widen our presence in this city. On the back of this success, we aim to reach the 400-screen landmark by 2017.”
Speaking about the growth plans of Cinépolis, Director – Expansion, Cinépolis India, Ashish Shukla, said, “At Cinépolis, we have already expressed the vitality of Western India for our business development. We already have strong presence in Mumbai as well in Pune with 15 Screen Megaplex. With this opening our presence in Pune has increased to 23 Screens. We have more than 10 screen planned to be opened in city in couple of years helping in increasing our presence in the country.”
Director – Strategic Initiative, Cinépolis India, Devang Sampat mentioned, “At Cinépolis, our constant endeavour is to deliver unmatched levels of customer service. We have largest legroom in the industry, along with RealD 3D for best 3D movie experience. Patrons can also enjoy gourmet food offerings at Coffee Tree and benefit from the Cinépolis club membership, where movie goers can register for free and start accumulating reward points for every purchase made at the ticket counter.”