PVR enters Chhattisgarh

05 Feb 2010

PVR Ltd, one of the leading retail entertainment companies, today announced the opening of its first multiplex in Raipur, Chhattisgarh at the Magneto Mall. The four-screen multiplex with a seating capacity of 1,203 will offer the people of Raipur a digital movie experience. With this recent launch, PVR Cinemas is now present in 15 cities with a total number of 112 screens.

Talking about its further expansion plan, Pramod Arora, group president, PVR Ltd informs, “This is a first step towards our strategic expansion plans and we are looking forward to provide a world class movie experience to other centers in Chhattisgarh as well. Also we will be expanding to other cities such as Chennai, Ahmadabad, Ghaziabad and Allahabad and are hoping to add another 28 screens by the end of this financial year. It is PVR’s constant endeavour to reach out to our patrons across cities and create benchmarks in entertainment.”

Amitabh Vardhan, CEO, PVR Cinemas further adds, “PVR brings to the historic city of Raipur, a state-of-the-art movie watching experience. The premium entertainment services offered by PVR Digital Cinema will redefine the way the cinema lovers in the city watches movies. We understand that Raipur has a discerning audience who are ready to experience the new and international cinematic wave.”

— IndiaRetailing Bureau