Lifestyle brand arttd'inox opens first flagship store in Delhi

16 Apr 2012

JSL Lifestyle's brand 'arttd'inox' has opened its first flagship store in New Delhi at Defence Colony. Spread over approx 2,000 sq.ft., the new outlet showcases stainless steel modular kitchens; home decor products for bar, beverage, dining, kitchenware; and accessories. The store also has a “Design with us” customisation corner.

Speaking on the occasion, Deepika Jindal who launched the brand in 2003, said: “arttd’inox strives to create functional designs that facilitate 360 degree homeware solutions for its customers, striking a balance between innovation and technique. Our objective is to showcase our audiences how beautiful and sophisticated products can be crafted using stainless steel hoping our customers will be elated and opt to have our designs in their personal space.”

arttd'inox has a tie-up with three international kitchen brands - Faber, Franke, and Hettich. The brand has been operating through a dealership network across 15 cities in India including Delhi, Mumbai, Bangalore, Ahmedabad, Pune, and Chandigarh. It plans to open its second outlet in Mumbai later this year.

arttd'inox is a part of JSL Lifestyle, a subsidiary of Jindal Stainless Limited, and offers stainless steel tableware and home décor products in India.

-IndiaRetailing Bureau