Stovekraft Pvt. Ltd, a wing of Vardhman Group, has planned to expand the network of its kitchen appliances retailing store Gilma by opening around 70 outlets across the country by the year-end.
Speaking at the launch of the company’s eighth outlet on Thursday, Ranganath KS, general manager, Stovekraft Pvt. Ltd, said: “Currently, we have 38 outlets in six states, but with the addition of the new outlets our products will be available across the country. Our long-term strategy is to have 100 outlets by the end of 2010.”
Gilma retails a range of kitchen appliances that include electric chimneys, cook stoves and microwaves.
“For FY ’08 ending March 31, sales were around Rs 40 crore, a 120 per cent increase over the previous year, and during the current fiscal we expect sales of around Rs 80 crore,” said Ranganath.
