First Insight, Pittsburg-based solution advisor to retailers and manufacturers about product design, buying, assortment planning, pricing and marketing decisions, has appointed merchandising expert Gwen Manto as the chief customer officer. Manto brings a broad retail background and over 35 years of industry experience to the role, which includes responsibility for all customer-facing aspects of First Insight, including business development, sales and marketing.
“Gwen is an extremely talented merchant and business executive that has a keen understanding of the customer’s perspective and the value this can provide retailers,” said Greg Petro, CEO and founder of First Insight. “First Insight’s solution has the power to truly transform the entire retail industry. By incorporating consumer influence and predictive science in a real-time selection process, First Insight gives retailers and manufacturers more control in making the most profitable decisions,” remarked Gwen Manto.
— IndiaRetailing Bureau
