Brand Calculus, the master franchisee of Jus Booster Juice in India, has launched Kiwi Kiss Frozen Yogurt, a Canadian chain of frozen yogurt. As part of the first phase of the launch in India, the chain opened its second outlet at Koramangala in Bangalore on April 27. The company’s first outlet is already present in Chennai.
The 1,550 sq.ft store with a seating capacity of up to 40 people provides consumers with a new genre of frozen dessert, which helps consumers maintain healthy eating lifestyles.
Commenting on the launch, Anoop Sequeira, CEO, Brand Calculus, said, “The main objective is to bring the best quick service restaurant brands from across the world to India. Kiwi Kiss is a perfect fit with today’s fitness-oriented healthy eating lifestyles. We feel Kiwi Kiss bridges the gap between indulging your sweet tooth on a dessert or ice cream and eating smart, making Kiwi Kiss a perfect fit with today’s fitness oriented healthy eating lifestyles.”
The company plans six other locations simultaneously for the brand.
— IndiaRetailing Bureau
