Fiama Di Wills, the associate sponsor for Wills Lifestyle India Fashion Week announced their association with well known hair stylist Sapna Bhavnani as their Hair Expert and Ambassador on March 24. She will also endorse the entire range of Fiama Di Wills products.
On the occasion, Sapna Bhavnani created the Fiama Look of the Season as she styled super model Sheetal Mallar. “The idea is that for summer make sure you have a good hair cut, even if yo ukeep it long, it will only take minutes to style and shape,” she tells Salon India.
Sandeep Kaul, Chief Executive, Personal Care Products Business, ITC Ltd.comments: “Along with our scientific experts Sapna Bhavnani will provide consumers the right inputs on hair style and care in the spirit of the brands’ core proposition, which is to provide gentle yet effective care through the blend of nature and science.”
Sapna is also known for her trendy salon, Mad-O-Wot in Mumbai, a 1960s, disco ball-meets-Bollywood-poster-art-inspired space.