Macy’s, Inc. has reported total sales of $2.344 billion for the four weeks ended Nov. 27, 2010, an increase of 7.8 per cent compared with total sales of $2.174 billion in the four weeks ended Nov. 28, 2009. On a same-store basis, Macy’s, Inc. sales were up 6.1 per cent in November.
“November was a great month at Macy’s and Bloomingdale’s, with sales exceeding expectations both in our stores and online. Customers responded throughout the month to the uniqueness and fashion in our assortment, as well as to the exceptional value we provided in every merchandise category. Black Friday weekend was particularly strong, bolstering our confidence as we enter the heart of the holiday shopping season,” said Terry J. Lundgren, chairman, president and chief executive officer of Macy’s, Inc.
“We are clearly seeing the results of our omnichannel strategies to integrate stores and online so that we can serve customers no matter how they prefer to shop. On Black Friday alone, more than 4.5 million shoppers visited macys.com and bloomingdales.com, with a similarly high level of record traffic on CyberMonday (Nov. 29). While this resulted in further acceleration of online purchases, it also allowed customers to research and compare products they later bought in our stores.”
For the year to date, Macy’s, Inc. sales totaled $19.078 billion, up 7.1 per cent from total sales of $17.814 billion in the first 43 weeks of 2009. On a same-store basis, Macy’s, Inc.’s year-to-date sales were up 4.9 per cent.
Online sales (macys.com and bloomingdales.com combined) were up 31.8 per cent in November, and 28.9 per cent in 2010 year-to-date, compared with the same periods in 2009. Online sales are included in the same-store sales calculation for Macy’s, Inc.
IndiaRetailing Bureau
