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Revlon Forays in Standalone Stores Category

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In a bid to enhance its presence in the burgeoning Indian cosmetic industry, globalĀ  cosmetic brand Revlon, has announced the launch of its first standalone kiosk in Delhi. The store is located at the Great India Place (GIP) mall in Noida. The brand is marking the commencement of its strategy to open 20 stores in the current year and 100 in the next three years. The exclusive Revlon kiosk is expected to be around 300 to 400 square feet with 80 square feet of booths. The new kiosk will not only provide complete range of Revlon products, available in India, but will also includes colour cosmetics and personal care. It will also focus on educating its consumers with the usage of products to get glamorous looks.

Presently, Revlon products are available at 1,500 franchise stores across India.

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