Lebanese QSR chain Maroosh plans to add 20 outlets this year taking the total store count to 34. Currently, the brand has 14 Maroosh outlets out of which 11 are company-owned and the rest are franchisees.
Recently, Ronnie Screwvala’s Unilazer Ventures Ltd acquired a 40 percent equity stake in Maroosh for Rs 18 crore. “The investment will be used to boost Maroosh’s regional expansion in western India, followed by extension of our home delivery services,” said Ketan Kadam, Founder, Maroosh.
The first outlet of Maroosh was launched at The Phoenix Mills with an initial investment of Rs 7 lakh. Kadam confirms that the brand will also be repositioned with a new logo and store format. Going ahead, the QSR chain will also retail packaged hummus and pita bread at all its outlets.