India has an incredibly diverse population. Brands need to cater to a wide range of consumers from myriad backgrounds, cultures and varying sensibilities. The winners are those organisations which appeal to a customer’s core values, create differentiation and reduce friction in the purchase cycle…
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Reliance’s Ajio adds H&M on its platform
H&M will feature over 10,000 styles across womenswear, menswear, kidswear and home décor on AjioBengaluru: Reliance Retail-owned fashion e-commerce...