Deepika Padukone will represent Tecno across all brand and product launches throughout the year
New Delhi: Smartphone brand Tecno has announced signing up Bollywood actor Deepika Padukone as its brand ambassador.
The actress will represent Tecno across all brand and product launches throughout the year.
“Deepika’s charisma, coupled with Tecno’s innovation focus, creates a powerful synergy that will strengthen our brand perception and resonate with younger audiences,” Arijeet Talapatra, chief executive officer, Tecno Mobile, said.
“With Deepika, we look forward to a year of ground-breaking launches, captivating campaigns, and a partnership reflecting the essence of Tecno where technology meets style to redefine the smartphone experience,” he added.
Commenting on the collaboration, Padukone, said, “Tecno’s lifestyle-tailored approach seamlessly blends innovation, style, design, and accessibility, resonating with the spirit of the new generation. I look forward to this partnership and the exciting opportunities that lie ahead.”
Technology brand Tecno has operations in more than 70 countries and regions across five continents. It sells a range of smartphones, smart wearables, laptops and tablets, HiOS operating systems, and smart home products.