Rajesh Verma
CTO | CIO | Digital Heada
Indian Terrain Fashion Ltd. & Celebrity Fashion Ltd.
Rajesh Verma is a seasoned CIO/Head of IT with over 22 years of experience in spearheading digital transformation initiatives across diverse retail sectors. With a keen eye for identifying operational gaps and a knack for deploying cutting-edge digital solutions, from fast food chains to fashion brands.His expertise encompasses the seamless integration of advanced technologies such as AI/ML, IoT, and cloud computing to elevate customer experiences across in-store, online, and internal platforms. Rajesh’s strategic vision has consistently yielded tangible results, driving enhanced customer engagement, operational efficiency, and sustainable business growth.Throughout his career, Rajesh has orchestrated the implementation of transformative solutions, including AI-powered applications for personalised dealer experiences, Product Lifecycle Management (PLM), Warehouse Management Systems (WMS), analytics platforms, Robotic Process Automation (RPA), and infrastructure modernisation initiatives.Rajesh’s profound understanding of retail and manufacturing processes, coupled with his relentless pursuit of process automation, underscores his commitment to driving bottom-line improvement and operational excellence. As a strategic thinker and adept executor, he remains at the forefront of technological innovation, continually exploring new avenues to propel retail enterprises into the future.
Key Implementations in the last 2 years
- Celebrity Fashion Ltd.- Production Tracking software in garment manufacturing
- Implementation of BoTs
- Indian Terrain Fashion Ltd.- Process automation through ERP, RPA, ARS, Adaption of AI in e-commerce etc
Impact of the Implementations
- Celebrity Fashion Ltd.: Production Tracking software in garment manufacturing, real-time tracking of the manufacturing process
- Implementation of BoTs- Automation of repetitive, rule-based tasks saved a lot of man-hours resulting in improved efficiency
3 Key Learnings
- Embrace Continuous Learning and Adaptability
- Cultivate Strong Relationships and Business
- Acumen Balance Innovation with Pragmatism
Career History
- Indian Terrain Fashions Ltd. & Celebrity Fashions Ltd.
CTO | CIO | Digital HeadNov 2023 – present
- Celebrity Fashions Ltd.
CTO | CIO | Digital TransformationNov 2023 – present
- VLCC
Digital Transformation LeaderDec 2022 – Nov 2023
- Indian Terrain Fashions
Vice President – ITMar 2021 – Nov 2022
- Retail Solutionz
Chief Technology Offi cerSep 2019 – Mar 2021
- Marks and Spencer Reliance India Ltd.
Head of Information TechnologyJul 2018 – Sep 2019
- Blackberrys
Head of Technology | CIONov 2014 – Jul 2018
- Café Coffee Day
Head ITJun 2010 – Oct 2014
Sr Manager IT
Oct 2004 – May 2010
- Bisleri International Pvt Ltd
ITOct 2021- Oct 2004
3 Game-Changing Technologies
- Artificial Intelligence (AI) and Machine Learning (ML)
- Quantum Computing
- Blockchain
Tech Mantra
Empower, Enhance, Engage
Indian Terrain Fashions
Founded by Venky Rajagopal, Indian Terrain caters to the discerning tastes of the contemporary gentleman. Established in the year 2000, Indian Terrain underwent a demerger from its parent company, Celebrity Fashions Limited, in 2010. It currently holds listings on both the Bombay Stock Exchange and the National Stock Exchange.
About ETP
ETP Group is a leading Unified Commerce Solutions company with a 35-year track record of delivering top-of-the-line retail technology products across 24 countries in Asia Pacific. ETP's strength lies in its ability to provide robust and innovative retail solutions built with the latest technology, architecture, and design. ETP's comprehensive suite encompasses a broad spectrum of retail needs, from omni-channel POS and retail store operations, CRM and loyalty management to unified promotions, inventory management, order management systems, product information management, and seamless integration with marketplaces and e-commerce platforms. .
