Retail Icon BS Nagesh has been a pioneer, driver and mentor for Indian Retail for the past three decades. And now, his debut novel — πΊπ¬πΉπ½π¬: π©πππππππ ππππ πππ π―ππππ — π»ππ πΊπππππππ πΊπππ πΎππ — is set to hit the stands, and it is much more than just about his journey or a chronicle of retailing in India.
It is a deep dive into business lessons, into how a culture of service and leading from the heart can create unforgettable customer experiences, and eventually, timeless brands.
