Marketplaces Gaining Share of Global Internet Sales
Worldwide, e-commerce will generate an estimated $1.6 trillion in sales this year, up 17 percent year-over-year, according to Euromonitor International.
That huge and fast-growing channel is being fought over by a mix that includes niche, specialized Internet pure plays, legacy multichannel retailers and marketplaces that aggregate third-party sellers.
It is a battle that marketplace giants such as Alibaba and Amazon appear to be winning for now…
