Retail legend B S Nagesh’s book Serve launched

The newly launched book is available at Crossword Bookstores and on Amazon

BS Nagesh (BSN), Chairman of Shoppers Stop and a visionary in modern retail launched his book – 𝑺𝑬𝑹𝑽𝑬: 𝑩𝒖𝒔𝒊𝒏𝒆𝒔𝒔 𝒇𝒓𝒐𝒎 𝒕𝒉𝒆 𝑯𝒆𝒂𝒓𝒕 — 𝑻𝒉𝒆 𝑺𝒉𝒐𝒑𝒑𝒆𝒓𝒔 𝑺𝒕𝒐𝒑 𝑾𝒂𝒚 – on Monday at Crossword, Kemps Corner in Mumbai. In the book, BSN delves into service-oriented leadership, customer-centric innovation, and his inspiring journey in building one of India’s most iconic retail brands.

The event was attended by dignitaries including Nagesh’s wife Shailaja Nagesh, co-author Ritu D Ferrao; Kishore Biyani, Founder of Future Group; Rakesh Biyani, Managing Director of Future Retail Ltd.; Ashish Dikshit, Managing director of Aditya Birla Fashion and Retail; Kavindra Mishra, the CEO and MD of Shoppers Stop; Neel Raheja, President of K Raheja Corp; Avijit Mitra, CEO of Croma; Pankaj Jaju, Founder and CEO – Metta Capital Advisors; Aakash Gupta, CEO of Crossword Anuj Puri, Chairman of Anarock; Harsh Mariwala, Founder and Chairman of Marico, and Bhavesh Pitroda CEO of IMAGES Group.

BSN has been a pioneer, driver and mentor for Indian Retail for the past three decades. And now, his debut novel is much more than just about his journey or a chronicle of retailing in India. It offers profound business insights and explores how fostering a culture of service and leading with empathy can shape exceptional customer experiences while building enduring brands.

The book is available at Crossword Bookstores and on Amazon for Rs 599.

Watch the video to learn more about Serve…