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TMaG opens first India store

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TaylorMade-adidas Golf (TMaG), a wholly owned subsidiary of adidas Group involved in manufacturing and retailing golfing equipments worldwide, has opened its first flagship store in Delhiā€™s Select Citywalk mall in India.

Spread across over 1,600 square feet of retail space, the store stocks a complete range of adidas golf apparel and footwear along with golf equipments and accessories, said a company press release.

Speaking on the store launch, Ateet Gaur, country manager, TMaG, said, ā€œThis is very exciting for the company to see its strategy rolling out so smoothly and to be so well received with such high profile in a golfer’s paradise like India.ā€

ā€œWe have set an aggressive strategy to increase revenues across our operations and capitalise on all opportunities to better the customer’s in-store shopping experience,ā€ added Gaur.

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