Duncan Lawley, CEO, Delhi Duty Free

“Over the last three years we at DDFS have re-defined the travel retail and the duty free markets in India. We will continue our quest to become the best duty free operator in the Asia pacific and Middle East region. To do this it is essential we raise our brand awareness, remain focussed on offering our passenger a world class shopping experience and increase our engagement levels with loyal customers. We have had a near 40 percent CAGR over the last 3 years even while international passenger traffic has grown 8 percent CAGR. Delhi duty free is among very few top operators around the world that can boast such growth. Most duty free operations tend to grow at the same rate as passenger growth. Our growth is a testimony to the faith and trust that our customers and top global brands have in us to consistently offer premium products at competitive prices in a relaxed state of the art environment. Delhi Duty Free aims to be a planned stop on the travel itinerary of every international traveller through Delhi. To do this we need to raise the brand awareness levels over the next year and continue to offer even more compelling duty free experience. To this effect we will continue to invest in our marketing / promotion efforts and our loyalty program DDFS rewards. We are working closely with all major brand houses to bring more interactive and engaging experience zones.  Also, we plan to train the staff both in-house and in partnership with brands. We will shortly be launching two more luxury fashion brands for our customers.”