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Occasion Wear in India: Segments, Drivers and Prospects

With growing awareness of global fashion trends, a growing middle class and rising disposable income, the occasion wear market in India has witnessed aggressive...

Domestic and foreign brands that define India’s denim market growth story

The youth-driven denim market promises unmatched value as well as volume growth in the overall Indian apparel market.The market is  projected to grow at...

An overview of the women’s wear market in India

Contributing 38 per cent to the total apparel market of the country, the women’s wear segment is fast moving with proliferation in the number...

Casual wear brands that can’t be taken casually

The apparel market size in India in 2016 was estimated to be Rs 2,90,000 crore which is expected to grow at a CAGR of...

Retail mapping of promising women’s wear brands in India

The global women’s wear market has shown rapid growth as fashion trends, which are the most important aspects of women’s wear, are changing rapidly....

5 select trends of the Indian apparel market

India is a high-growth, fast-changing retail apparel market, with significant new growth opportunities for both foreign and domestic players. As a result of this, the...

Clicks To Bricks: Flipping the script

This digitization of shopping has created a tectonic shift in shopping behaviour and ways of doing business. While establishing digital presence was the craze...

The global brands that entered India in 2017

India’s promising consumer ecosystem has bolstered its attraction as a top emerging consumer market. The nation, over the past few years, has opened its...

Winterwear market in India

Earlier, the winter wear market in India was absolutely necessity based. Over the years, rising aspirational lifestyle habits have been instrumental in intensifying the...

10 winterwear brands to keep you warm

The Indian sub-continent is known for its diversity, not just in terms of culture, but also in terms of weather and climatic conditions. The...

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