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The changing consumer landscape in India

Robust economic growth and rising household incomes in India are expected to take consumer spending to US $3.6 trillion by 2020, with the maximum...

How will Omnichannel help retailers in the long run?

Convenience and ease of purchase have become key decision making factors for retail consumers and Omnichannel provides consumers with varied options to achieve this...

The Indian fashion apparel market – 2017 & beyond

Amit Gugnani, Senior Vice President, Fashion - Textile & Apparel, Technopak, sizes the Indian fashion retail market, its key categories and analyses the current...

The Indian denim wear market from 2017 to 2027

With Government’s efforts to boost cashless transactions and reform indirect taxation with the nationawide unified tax structure GST, corporatized retail is all set to...

Liva is an amalgamation of consumer insights and core fabric needs: Birla Celluose's Manohar Samuel

Back in 2015, Grasim Industries Limited had achieved a major milestone marking the advent of a new era of Birla Cellulose with the launch...

Growth of casual wear in India

Changing lifestyles, the comfort seeking middle class with high disposable income, and increasing urbanization has lead to casualization of both men and women’s wardrobes...

Sustainability is the core strand of Vajor: Nathasha AR Kumar

Vajor is a refreshing break from the monotony of this industry. A youthful brand created solely to bridge the gap between run of the...

14 domestic casual wear and athleisure brands to get excited about

While, growth optimism has been all pervasive in the Indian economy for the last 10-15 years, many sub-segments in the apparel segment have demonstrated...

Global fashion brands entering India

India is becoming a hot bed for international brands and over the past few years. The fact that India is now among the the...

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Indian consumers prefer ‘offers’ faster online than offline: Report

The research reveals that online buyers are more price sensitive and avail more offers compared to offline buyersBengaluru: As...