Arun Naikar
Chief of E-Commerce
Fab India
Arun Naikar is an e-commerce specialist with over two decades of diverse experience across multiple sectors in both B2B and B2C domains. From the nascent stages of his career, Arun has been deeply entrenched in the realms of the internet and technology, continuously exploring and pushing the boundaries of innovation.Despite his extensive tenure in the industry, Arun remains captivated by the ever-evolving landscape of technology, driven by a relentless passion for both business and technology. With a keen eye for emerging trends and disruptions, he aspires to be at the forefront of the revolutionary changes shaping the modern world.Arun brings to the table a wealth of expertise in retail omnichannel and e-commerce strategy, digital marketing, business planning, and customer experience. His deep understanding and hands-on experience in these areas make him a valuable asset in navigating the complexities of today’s digital business environment.
E-Commerce Strategy Adopted in last two years
Omnichannel for FabIndia
Top Priorities for your E-Commerce Business
- Experience and delivery service
- Making it easy for the customer
Career History
- Fabindia Ltd.
Chief of E-commerce Aug 2023 – present - Capillary Technologies
VP – E-commerce Aug 2020 – Jun 2023 - Fabindia Overseas Pvt. Ltd.
Head of E-commerce Jul 2014 – Aug 2020 - Trent Ltd.
Business Head – E-commerce Jul 2009 – May 2014 - Sify Technologies
Business Head – E-commerce Aug 2007 – Apr 2009 - Eoffice Planet India Pvt. Ltd.
Senior Manager Dec 2001 – 2007 - Dishnet DSL Ltd.
Senior Executive 1999 – 2001
Key Learnings
- Keep it simple
- Do the basics right as it covers 90%
Omnichannel Mantra
Keep customer experience at the centre of decisions
FABINDIA
Fabindia, a consumer lifestyle platform for handcrafted products made by artisans from across India, was incorporated in 1960 by John Bissel. The company has a diverse portfolio of lifestyle products across apparel and accessories, home and lifestyle, personal care and organic food categories. It has 309 Fabindia stores and experience centres, 74 organic India stores and a network of retail touchpoints for organic India.
About ETP
ETP Group is a leading Unified Commerce Solutions company with a 35-year track record of delivering top-of-the-line retail technology products across 24 countries in Asia Pacific. ETP's strength lies in its ability to provide robust and innovative retail solutions built with the latest technology, architecture, and design. ETP's comprehensive suite encompasses a broad spectrum of retail needs, from omni-channel POS and retail store operations, CRM and loyalty management to unified promotions, inventory management, order management systems, product information management, and seamless integration with marketplaces and e-commerce platforms. .
