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FMCG industry hopes to recover lost volume, margins in 2023; to shrug off shrinkflation

The surge in raw material costs following the war in Ukraine pushed several FMCG companies to adopt  shrinkflation to ensure...

Retailer-Brand Partnerships for Creating New Categories and Deepening Market Penetration

The riveting session at India Food Forum 2022 touched off on some of the game-shifting insights that could act as...

FMCG brands witness uptake in winter products, hopeful of rural growth in coming qtrs

FMCG makers such as Dabur, Emami and Marico are witnessing pickup in their winter-specific products portfolio ranging from skin care...

Retailer-Brand Partnerships for Creating New Categories and Deepening Market Penetration

The riveting session at India Food Forum 2022 touched off on some of the game-shifting insights that could act as...

FMCG makers expect margins improvement and comeback of rural sales from Q3 as inflation eases

In the September quarter, FMCG companies reported a price-led growth in their top line. While in some segments, FMCG makers...

Unicommerce to increase the workforce by 60%; aims to hire 150+ people in FY22

Unicommerce, India’s e-commerce focused supply chain SaaS platform, has announced its plans to expand its workforce to support its expansion...

Gaia takes the route to growth by venturing into D2C space

Gaia, a leading health and wellness brand has joined the D2C club and will soon be launching their own e-commerce...

True Elements appoints Ved Agarwal as Head of Marketing

True Elements, breakfast and snacks brand, has announced the appointment of Ved Agarwal as its Head of Marketing.  In addition...

FMCG firms assure uninterrupted supply amid pandemic-induced curfew

Essential food items are fast disappearing from retail shelves, as well as e-commerce platforms with supplies getting disrupted in some parts...

Woodland forays into personal care segment with new range of deodorants

Leading footwear and performance apparel brand Woodland has forayed into the personal care segment by introducing a range of deodorants. The deodorants, catering...

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Location AI startup GeoIQ unveils footfall & site analysis feature

GeoIQ has served retail brands across categories to open over 2,500 stores by assessing more than 25,000 locations with...