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hummel’s in-store innovations elevate customer experience

Danish footwear brand, hummel, is eyeing offline expansion in India. The brand, which has already been running a substantial part...

An exploratory study of the Indian casual wear market

Casual wear is the modern sovereign of the global fashion world. Honestly, the fashion industry has probably not witnessed a...

The swing towards casual wear

Over the years, formal structures across various facets are being broken and new fluid ways are emerging as winners. Be...

Amazon to launch specialised fulfilment centres in Patna, Guwahati

Amazon India is adding two new specialised warehouses in Patna and Guwahati, and expanding the capacity of its existing specialised...

Casual Wear Market In India: Market size overview

The Indian casual wear market has evolved very quickly and has emerged as one of the fastest growing segments in...

SEVEN by MS Dhoni consolidates its presence as India’s first home-grown global sportswear brand

Having aggressively expanded its presence to developed sporting nations beyond India, leading active sportswear and lifestyle brand under the banner...

Warehousing: The backbone of the e-commerce business

The warehouse industry in India has come a long way from godowns and mismanaged empty spaces to become the backbone...

Myntra to set up 30 experience centres

Fashion e-tailer Myntra Wednesday said it is setting up 30 experience centres across major cities where customers can receive orders...

From Mailing to Shipping and E-commerce: Tracing the journey of Pitney Bowes in India

Pitney Bowes, a global technology company that provides commerce solutions in the areas of e-commerce, shipping, mailing, finance, and data,...

Why retailers need to change the game from a product-centric to service-centric approach

Retailers need to find new business models and performance matrices different from GMV (Gross Merchandise Volume) and scale. The ever-changing...

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Amazon records biggest-ever Prime Day event in India

The platform has recorded a peak of 24,000 orders per minute during the two days and there was a...