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Myntra participates in Flipkart’s Big 10 Sale

Myntra, India’s largest platform for fashion and lifestyle, is participating in Flipkart’s Big 10 sale to be held from May...

Character Licensing: Powerful growth instrument for kidswear brands

Character and entertainment licensing is one of the largest segments of the licensing business, and is probably the part most...

Celebrity Branding: From endorsement to deeper involvement

In this day and age, celebrities are playing an ever growing role in modern culture, including consumption patterns, serving as arbiters of...

Fynd announces the second edition of its Festival of Fashion

Fynd, the unique fashion e-commerce portal, has announced the second edition of its Festival of Fashion (FoF) from January 06...

Rakesh Jhunjhunwala buys 13 per cent stake in Mandhana Retail Ventures

Ace investor Rakesh Jhunjhunwala has bought nearly 13 per cent stake in The Mandhana Retail Ventures that holds licences to...

Fashion e-tailer Fynd launches new omnichannel in-store product ‘Fynd Store’

Fynd, the unique fashion e-commerce platform which helps brands showcase their in-store inventory online on their platform has now launched...

Coca-Cola drops Salman Khan as Thums up brand ambassador

Beverages major Coca-Cola India has dropped bollywood actor Salman Khan as brand ambassador for its soft drink ‘Thums Up’ after...

Snapdeal shuts Exclusively.com, integrates it within itself

E-commerce major Snapdeal has completed the integration of Exclusively, a marketplace for premium branded fashion and lifestyle products, within itself. With the integration,...

CSR by Brands: Best for society, better for products

It's been three years since the Corporate Social Responsibility (CSR) Policy has been implemented in India and multi-national companies (MNCs) in India have taken...

13 Celebrities Who Are Invested in Retail

Glamour and Retail Celebrities have long shared a relation with brands, endorsing products to help them reach a wider consumer base and...

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Ex-Zomato executive-owned F&B company Ninecamp Ventures raises Rs 16 cr seed funding

The proceeds will be allocated to enhancing the brand portfolio, acquiring prime real estate, recruiting talent, and investing in...