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Case Study: How Forever 21 converted digital traffic to in-store shoppers

The digital influence on fashion and lifestyle sales is increasing every day. As per a recent Facebook and BCG study...

Over 70 per cent active merchants on Paytm Mall are GST ready

Paytm Mall has launched a comprehensive seller assistance programme to help merchants on its platform become GST-compliant. The company is...

Amazon India doubles its seller base in less than one year

E-commerce company Amazon.in on Tuesday announced it has crossed two lakh digital entrepreneurs-mark in just four years of its India...

ShopX empowers mom-and-pop stores, takes big brands to Tier II and beyond

Bangalore-based startup ShopX, has emerged quietly, expanding into the digital 'offline' space, in direct competition with India's e-commerce giants. The...

Urban Ladder appoints Jaipal Singal as Chief Financial Officer

Urban Ladder, one of India’s leading furniture and home decor brands on Thursday announced the appointment of Jaipal Singal as...

TataCliq turns one; announces week-long sale

Its celebration time at TataCLiQ.com, the Tata Group’s multi-brand phygital e-commerce business, as it turns one. Launched as a one-of-its-kind phygital...

J Suresh says Arvind Lifestyle Brands will now consolidate its position in the Indian market

India’s leading textile to retail conglomerate, Arvind Lifestyle Brands Limited, is looking forward to consolidate its position in the Indian...

Metro Cash & Carry revamps India operations, sharpens regional focus

Managing Director & Chief Executive Officer of Metro Cash & Carry India, Arvind Mediratta, speaks to Sanjay Kumar of Progressive...

Who won the sale wars – Flipkart, Amazon or Snapdeal?

Gone are the days when sale period was restricted to just two seasons. Nowadays, e-commerce players are running round-the-year sales...

VU TV sells 30,000 units during Flipkart Big 10 Sale

The ongoing Flipkart’s Big 10 Sale has witnessed heavy demand in the large appliances category from across the nooks and...

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How Generative AI can help improve customer engagement

Enterprises are seeing significant benefits from conversational platforms, such as higher engagement rates and the ability to personalize interactions...