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Dabur to feature Disney characters for next honey ad

FMCG major Dabur India has entered into a strategic character licensing deal with Disney Consumer Products (DCP) to promote its...

Marico launches Parachute Advansed Starz for children

FMCG major Marico has launched a range of hair care products Parachute Advansed Starz for children. The range is exclusively...

HUL to license Lakme and Lever Ayush brands to Lakme Lever

Hindustan Unilever Ltd (HUL), country's leading FMCG and wellness product manufacturer, has decided to license two of its most popular...

Lifebuoy soap prices dip by 7-8 pc

FMCG major, Hindustan Unilever Ltd. (HUL) has slashed the prices of its soap brand, Lifebouy by 7 to 8 per...

Emami to work on fresh brand strategy

Post-acquisition of Zandu, Emami is working on a fresh brand strategy and media campaign plan for its own and Zandu's...

Large format Spencer’s stores saw 60 pc growth in 2008

The large format stores of Spencer’s Retail witnessed 60 per cent growth in 2008. With 20 hyperstores and superstores in...

Dabur enters into health drink segment

FMCG major Dabur India has announced its entry into the malted food drink market with the launch of its new...

V-Mart plans to double its stores by 2010

Retail major V-Mart is planning to double the number of its store in the next two years. The plan that...

Marico unlikely to slide prices

FMCG major Marico has indicated that it is unlikely to reduce prices of its products including hair oil and soap...

Senior Bachchan, Dhoni share screen in Dabur advt

India's leading natural healthcare company Dabur India is bringing together two of India’s biggest celebrities — Bollywood legend Amitabh Bachchan...

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Disney India teams up with brands for Marvel’s Deadpool & Wolverine collections

The brands which Disney has collaborated with include Adidas, BoAt, Coca-Cola, Myntra, Nestle Polo, The Souled Store, Titan Eye...