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E- comm poised to cross USD 100Bn mark while malls continue to suffer: Study

A slowdown in consumer sentiment, coupled with online shopping that provides convenience of delivery at door steps, have led to...

Snapdeal acquires silicon valley startup Redcue Data

Online marketplace major Snapdeal has acquired Silicon Valley-based startup Reduce Data, a programmatic display advertising platform, to strengthen its discovery...

The Future of Couponing – from Affiliate Marketing Tool to Sales Enabler

While in the western markets, both consumers and brands have mastered the art of couponing, Indian counterparts are now starting...

Pepperfry joins the O2O model, to open offline store soon

Joining the league of e-tailers with offline presence, furniture e-tailer Pepperfry has taken on lease 1,800 sq ft of retail...

3 Technologies That Are Impacting Omnichannel Evolution

Companies like Apple, Amazon, and Google continue to disrupt conventional approaches, driving up consumer expectations for ease and relevance. And...

Why consumer branding & advertising need a reboot for the digital age

Advancements in technology and the increasing number of web users have transformed the face of marketing & advertising over the...

E-commerce biggies heat up online furniture retailing space

At a time when Swedish furniture major IKEA is all set to roll out its maiden store in India, online...

Guts over Fear

Life begins where fear ends; it is a battle between guts over fear and when the gut wins, an epochal...

Qwikcilver launches Gift card Superstore Woohoo.in

Qwikcilver Solutions, India’s pioneering Gift Card company, has announced the launch of Gift card superstore, Woohoo.in. The platform aims to...

This Swan’s got Swag

American Swan, an online fashion and lifestyle brand exuding American spirit and lifestyle, can be best described as youthful, urbane...

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Ex-Zomato executive-owned F&B company Ninecamp Ventures raises Rs 16 cr seed funding

The proceeds will be allocated to enhancing the brand portfolio, acquiring prime real estate, recruiting talent, and investing in...