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Indian consumer behaviour towards online raises marketing spends over mall lease rentals

Indian brands outspent on their marketing campaigns compared to their lease rentals incurred on shopping malls as online sales or...

How D2C brands Are Getting Ready for the Future

The D2C brands are showing tremendous growth in the retail ecosystem and the market is expected to grow to $60...

India could rank second in the global order of e-commerce market by 2034

India is set to become the second largest e-commerce market by 2034 globally from its current ninth rank led by...

India retail market to swell to $1.8 trillion in 10 years, Arvind Singhal at PRC 2022

Arvind Singhal, Chairman of retail consultancy, Technopak Advisors, set the tone of the two-day event by taking the audience through...

India’s Food Processing Industry Bets on Front-of-Pack Labelling as the Gold Card to Boost Growth and Gain Global Markets

Adopting a global best-practice Front-of-Pack Labelling (FOPL) on all packaged foods can act as a major boost for ramping up...

Arata’s Co-Founder Dhruv Madhok and Dhruv Bhasin on new online customer, introducing new tools, leveraging technologies and more

The pandemic has made a drastic impact to the skincare and beauty industry, as the year has been all about...

Strengthening ROI with digital marketing

The Direct to Consumer (D2C) model is taking off with a high speed. In recent years, brands have realized the...

MuscleXP: Building a brand with customer insights to innovate & offer them something worthy!

Healthy lifestyle was always high on the radar for conscious consumers. However, the pandemic proved to be a big eye...

Eggoz: Overcoming supply chain challenges with funding to tighten customer approaches & expansion plans

India’s direct to consumer sector is booming at a high rate and is also experiencing a huge funding influx into...

How TenderCuts is Rebooting the Meat Business in India with its Omnichannel Play

The online meat market in India has been growing rapidly and has been the strongest in recent years. With rising...

Latest News

Reliance Retail opens 30 Metro stores in Q1, total count crosses 200

Reliance Retail had acquired the Indian operations of German firm Metro AG's wholesale operations in December 2022 in a...