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AI, sustainable practices to propel fashion retail in new decade

The Indian fashion retail industry has undergone radical changes in the past decade with technology, social media, artificial intelligence and...

Wedding trousseau brand Sasya focuses on personalisation over extravaganza

Over one crore weddings take place in India every year spanning all sections of society. The wedding industry is estimated...

Price points pave way for influencers to draw customers

“Attractive and heavy discounts and offers are no longer the top factors that draw the evolving Indian consumer into online...

Women in Sarees: Changing connotations from the 20th to the 21st century

The most distinctive dress that marks the identity of the Indian woman across the world is the unstitched draped garment,...

With field open to global retailers, the future holds promise for a mature economy

With the new decade around the corner, the Indian fashion retail business, which has witnessed the emergence and rapid influence...

Myntra enters into luxury segment; launches luxury fashion brand, Pernia’s POP-UP SHOP

Myntra has announced the launch of ‘Pernia’s POP-UP SHOP’, the luxury fashion store for men and women offering exclusive designer...

RED 2019: Celebrating the real brand ambassadors – retail associates

Since its inception, the Retail industry has been dedicated fully ‘to and for’ customers. The ultimate agenda of the industry...

Fastrack forays into new category

Fastrack, India’s iconic youth fashion brand for Watches, Bags, Wallets and Eyewear announced their entry into the Perfumes category with...

Men’s suits segment witnesses sharp growth curve

All it takes is just one look at today’s urbane and dapper man to realise that formal suits are his...

KW Delhi 6: An essence of ‘freedom shopping’

With a vision to revolutionise the entire real estate sector, KW Group has been creating new benchmark projects to transform...

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Data privacy issues, online frauds emerging as e-commerce growth hurdles: Eco Survey

The survey mentioned that India's e-commerce market has gained significant momentum during the past few years, owing to technological...