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ABFRL brands in India

ABFRL opens two Reebok stores in Chennai

The latest Reebok outlets are located in Anna Nagar and Phoenix Marketcity, VelacheryBengaluru: Aditya Birla Fashion and Retail Ltd.’s (ABFRL) athletic footwear and apparel brand Reebok has expanded its retail footprint in South India with two new stores in...

ABFRL’s Jaypore opens 26th retail store

Located at GVK One Mall in Banjara Hills, the newly opened store is Jaypore’s third store in HyderabadBengaluru: Aditya Birla Fashion and Retail Ltd.’s (ABFRL) artisanal lifestyle brand Jaypore has launched its 26th retail store across the country in...

ABFRL’s Style Up opens 3rd store in Bengaluru

Located at Jayaprakash Nagar, the new Style Up store marks the 29th location across the countryBengaluru: Aditya Birla Fashion and Retail Ltd’s (ABFRL) fashion retail store chain Style Up has opened its third store in Bengaluru, a company official...

ABFRL’s Tasva enters Kolkata

The new store is located at Woodburn Park, Elgin Road, Kolkata Bengaluru: Continuing its expansion spree, ethnic menswear brand Tasva has entered Kolkata with the launch of its new store located at Woodburn Park, Elgin Road, a company official wrote on...

Van Heusen collaborates with Hungama’s Heftyverse

The move is aimed at driving platform adoption, enhancing user engagement, and encouraging e-commerce transactions Bengaluru: Van Heusen, a fashion brand from Aditya Birla Fashion and Retail Ltd (ABFRL), has joined forces with digital entertainment company Hungama’s Heftyverse to elevate the...

French luxury brand Christian Louboutin partners with ABFRL

The partnership envisages the transfer of the current Indian business of the Christian Louboutin to a newly incorporated subsidiary of ABFRL where the partners will hold an equal stake Bengaluru: French luxury label Christian Louboutin has entered into a joint venture...

Vivek Shrivastava of ABFRL no more

Shrivastava had over 20 years of experience working with industry leaders such as Benetton Group, Arvind Ltd. and Titan Company Ltd. New Delhi: Vivek Shrivastava, director for business development at Aditya Birla Fashion and Retail, passed away in Bengaluru on Monday...

Swiss-Asia Holding exits ABFRL, sells entire stake for Rs 207 crore

Swiss-Asia through its affiliate Griffin Growth Fund VCC sold the shares of ABFRL on the NSENew Delhi: Financial services company Swiss-Asia Holding Pte on Wednesday offloaded its entire 1.03 per cent stake in Aditya Birla Fashion and Retail Ltd...

ABFRL launches 60th Tasva store

The new Tasva store is spread across 7,500 sq. ft. and is located on the Boring Road, Patna, Bihar Bengaluru: Continuing its expansion spree, ethnic menswear brand Tasva has launched its 60th store in India in Bihar, a company official wrote...

Scanning the Self-checkout Space

The trend of self-checkouts is fast catching in India. Here’s a look at what’s driving the adoption and who are the front-runnersBengaluru: In the dynamic domain of Indian retail, where a surplus of manpower is readily available, and customers...
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Japan’s largest furniture and home-furnishing retail chain Nitori to open first India store in December

Nitori is targeting 3,000 global stores by 2032 and achieve a sales target of approximately Rs 1.65 lakh crore...
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