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Abhishek Agarwal

Myntra enters into luxury segment; launches luxury fashion brand, Pernia’s POP-UP SHOP

Myntra has announced the launch of ‘Pernia’s POP-UP SHOP’, the luxury fashion store for men and women offering exclusive designer merchandise from leading names in the world of fashion. With this association, Myntra will now offer a range of...

Purple Style Labs acquires Pernia’s Pop Up Shop

Purple Style labs (PSL) a Mumbai headquartered premium fashion platform has acquired Pernia’s Pop Up Shop (PPUS), a leading multi-brand e-commerce website which houses over 500 of India’s pre-eminent designer brands. The platform is a market leader in e-commerce...

New Pernia’s Pop-Up Studio packed with innovations to enhance CX

Pernia's Pop-Up Studio continues to expand with the opening of its 8th store is the garden city of India, Bengaluru. Located at one of the most prestigious hotels, The Leela Palace, the store is spread across 2,500 sq.ft. It...

Pernia’s Pop Up Shop partners with Purple Style Labs for future expansion

Pernia's Pop Up Shop (PPUS), the leading online fashion store offering a wide range of luxury Indian designer brands, has partnered with Purple Style Labs (PSL) for business growth and expansion across all modes of retail channels.The joint venture...

UFO: Creating a Domestic Brand

Incepted by the Greative Group, UFO (Under Fourteen Only), has marked a niche for itself in the domestic market. Abhishek Agarwal, MD, Creative Wear speaks on the brand’s unique proposition. Providing the latest in fashion trends for kids under the...
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La Pink signs Parineeti Chopra as first brand ambassador

Launched in 2023 with an initial portfolio of 17 products, La Pink has expanded to include over 60 customer-centric...
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