Adidas

adidas miCoach, the personal and real-time audible training system, takes its offering to the next level with the introduction of the miCoach app featuring sports-specific training programmes designed to coach sports and fitness enthusiasts, amateurs and professionals alike.With the...

Sportswear brand, adidas presents the brand new version of the legendary Barricade. The Barricade 6.0 features unrivalled stability and durability characteristics and surprises with a new design and reduced weight. Justine Henin, Andy Murray, Ana Ivanovic and Jo-Wilfried Tsonga...

Chelsea FC and adidas have unveiled the new home shirt for the 2010/11 football season, supported by an outstanding advertising campaign, developed by pop artist and Chelsea fan Sir Peter Blake. Blake, who most famously designed the...

Cricket will always be in, in India. But making its presence felt, in a not so subtle way is football. And with the ongoing FIFA World Cup the popularity is on an exponential growth. A recent Nielsen Global...

In sync with it`s aggressive expansion plans, Pantaloon Retail India Limited (PRIL), opened its new concept Planet Sports store at Growel Mall, in Mumbai. Spread over 6000 sq. ft., this new concept store has been laid out on the...

Mumbai and Delhi, the two cities made radically opposite statements as they hosted two top-rated fashion weeks of India. While Mumbai went realtime, Delhi was futuristic. Fashion expert and ex-Miss India, Meher Castelino, analyses the two events and brings...

Organic Exchange (OE), the non-profit which has helped drive global sales of organic cotton apparel and home textile products to an estimated $4.3 billion in 2009, will announce its expanded role as the organization driving development of the global...

Adidas Group, one of the global leaders in the sporting goods industry, aims at growing the business of the entire Group to €17 billion in 2015. This was announced as part of its its 2015 strategic business plan, which...