Adity Birla Group
Fashion & Lifestyle
Aditya Birla Group’s abof partners with Shahid Kapoor, launches athleisure fashion brand SKULT
Aditya Birla Group's e-commerce portal abof has recently announced the launch of India’s first athleisure fashion brand, SKULT. The brand has been created in partnership with actor Shahid Kapoor and will be exclusively available on abof.
Athleisure is a huge...
Retail
Boom time for consumers as retailers, mobile wallets tie up
What started as convenience of payments a few years back, is slowly but gradually, turning out to be a revolution. We are talking about the mobile payments revolution, which from a mere recharge of Rs 10 or a bill...
Retail
Omni-channel is manifestation of a consumers' market: Govind Shrikhande
In the past few years, online retailers have disrupted the retail universe with huge promotions and deep discounts causing a major dent to brick-and-mortar retailers’ revenues as consumers increasingly shifted towards online platforms.
But as more and more consumers moved...
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Latest News
Blur India: Scaling clean beauty to new heights
The brand aims to achieve a revenue target of Rs 12–14 crore in the coming year by expanding its...
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