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AI chatbots for customer support

How Generative AI can help improve customer engagement

Enterprises are seeing significant benefits from conversational platforms, such as higher engagement rates and the ability to personalize interactions at scale with GenAI. Here's how it can be used to secure a lasting competitive edge in the marketplaceIndia is...

51% of Indian shoppers prefer AI chatbots and QR codes for online shopping: Study

According to a recent study, 72% of consumers are currently using AI-enabled chatbots to search for products online Bengaluru: As many as 51% of Indian consumers prefer using artificial intelligence (AI) chatbots and QR codes for their online shopping needs, followed by...

5 use cases of AI in retail

Retail biggies are harnessing the power of AI in diverse areas such as logistics, inventory management, customer support, in-store experience, and fraud detection to reap immense benefitsMumbai: Artificial Intelligence (AI) has rapidly transformed various industries, and the retail sector...
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3 Omnichannel marketing trends for 2025

New Delhi: The omnichannel marketing world is undergoing a seismic shift. Driven by evolving consumer expectations, technological advancements, and...
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