Amazon Fashion

Amazon Fashion, the fashion unit of Amazon India today has announced the launch of its dedicated online baby clothing store.The new store offers a wide selection of over 1 lakh styles for baby girls and boys up to 2...

This is one area where the gender gap may be closing. Women are considered avid online shoppers but men are now giving them stiff competition in the apparel categories and taking the lead in foot-wear and accessories."Over the years,...

BIBA, India’s leading ethnic apparel brand, has entered into a partnership with Amazon India for the exclusive launch of ‘BIBA Ready-to-Stitch collection’ on Amazon.in.BIBA celebrates Indian ethnic fashion capturing the imagination of young girls and women in India. The...

Calvin Klein, a wholly owned subsidiary of PVH Corp, and Amazon Fashion announced the Calvin Klein X Amazon Fashion holiday retail experience, available for customers to shop now through December 31. The experience will include pop-up shops in New...

This festive season, Amazon Fashion has collaborated with its Grand Finale designers to bring ready-to-wear capsule lines from the finale straight to consumers. The first ever 'See Now, Buy Now' runway collections will be immediately available to buy during...

After the successful launch of the Fashion Studios in New York and London, Amazon launched the largest standalone Fashion Imaging Studio in India in Gurgaon to support its rapidly growing India Fashion business. Spread over 44,000 sq. ft. with...

Amazon Fashion today has announced the launch of a dedicated sneaker store of 2,500 brands on its platform. It will also host sneaker fest from May 25 - May 28 with a minimum 40 per cent to 60 per...

India’s leading textile to retail conglomerates, Arvind Lifestyle Brands Limited has formed an exclusive partnership with Amazon Fashion to sell American apparel and accessories brand Gap online, the company said in a statement today. Gap merchandise will be available through...

Amazon India said it’s recently concluded Fresh New Look Sale has witnessed 1.5x overall sale. The event which was held between April 14 - April 16, saw 30 per cent sales contribution from women western wear. The event has marked...

Among everything sold online in India, the apparel industry has been the fastest growing sub-category, reaching a staggering 24 per cent of online users in the country. A report released by Google Inc. and A.T. Kearney in 2016 says...