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UPI takes lead, while COD stays strong in tier 2, 3 cities

Despite the digital boom, Cash on Delivery (COD) continues to dominate in tier 2 and 3 cities, where trust in online payments is still developing.IndiaRetailing Insights: In India’s rapidly evolving retail and payment landscape, the Unified Payments Interface (UPI)...
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Consumer goods brands rush to grab eyeballs as pilgrims converge for holy dip at Mahakumbh

Top brands, including Dettol, Dabur, Pepsico, Coca-Cola, and corporate houses such as ITC and Reliance have set up camp...
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