Analytics

Companies like Apple, Amazon, and Google continue to disrupt conventional approaches, driving up consumer expectations for ease and relevance. And increasingly, as customers hop their way through the purchase process, they expect a harmonized omnichannel experience. At its core,...

Life begins where fear ends; it is a battle between guts over fear and when the gut wins, an epochal journey begins from there. The Indian retail industry is also undergoing a metamorphosis: Following omni-channel pursuit to innovating usage...

Big data and analytics can help businesses deliver on customer needs, acquire customers, increase current customers’ profitability, and retain the most valuable customers by keeping them from churning. To achieve those goals, businesses need to deliver personalized, relevant messages...

Predictive analytics software helps organizations use data in their daily decision-making to substantially improve outcomes. Organizations can capture information about people’s attitudes and opinions, predict the outcomes of interactions before they occur and act on their insights by embedding analytic...

Technology has empowered customers in a myriad of ways. Your customers have relied on your business’ website, followed and interacted with you on social media, downloaded your mobile app on their smartphones and engaged with your business on the...

Deriving business value from information remains a constant objective for IT and business professionals. Organizations can leverage big data to generate new insights that can lead to new markets, new offerings and new approaches. View the ebook and learn:Requirements for...