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E-Commerce
E-commerce brands use only 20% of the best performing emojis: Report
In some regions, up to 30% of the most used emojis are underperformersBengaluru: E-commerce brands incorporate only 20% of the best-performing emojis in their messages regardless of region, according to a report by engagement platform CleverTap. In some...
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Understanding India’s Retail Terrain: Offline Landscape and Consumer Trends
A glimpse of India's offline retail landscape, how consumers shop offline, and the role data plays in connecting the...
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