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Asheeta Chhabra

North Indian consumers more demanding, but less trustful of digital payments: NIRS 2016

North Indian consumers are somewhat lethargic, but are more demanding than consumers in other parts of the country. That was one of the opinions expressed at the Inaugural and Keynote Session at the inaugural edition of the North India Retail...

Agile retail, digital payments and personalisation biggest trends for retail in 2017

India Retail Forum (IRF), India’s largest retail intelligence event, is hosting the Inaugural Edition of the North India Retail Summit (NIRS 2016) today at JW Marriott, Aerocity, Delhi. NIRS is a first-of- its-kind business event for retailers and retail support sectors...

How skill training assures brand growth

These days retail brands are recognising the importance of in-house skill development and investing heavily on the same. The phenomenon is catching up with international as well as national brands alike. Developing skills through further training provides significant benefits not...

North India's Retail Icons: Masters of Think Global, Act Local

North India is rewriting the theory of modern retail growth in the country. Not only metropolitan cities from the region but even the small towns have the immense potential to emerge as ultimate retail destinations. If we turn back the...

Dynamics of Indian Ethnicwear

Not long ago, we just had brands like Biba, W, Jashn, Manyavar and a few more catering to branded and authentic Indian ethnicwear. However, now the market is abuzz with many more players though not all of them are...

Franchising- The Retail Way Forward

To put things in context, it will be interesting to go back a bit in history to understand what led to the inception of franchise business model. The origins of franchising can be traced back to America’s Issac Singer,...

Retail Real Estate Growth Powering Fashion Retail

The real estate sector has contributed a great deal in building an organised India, a simplified and glorious India. Not just in terms of setting up industries and positioning shops in Central Business Districts of the state, the real...

Retail Real Estate Growth Powering Fashion Retail

The real estate sector has contributed a great deal in building an organised India, a simplified and glorious India. Not just in terms of setting up industries and positioning shops in Central Business Districts of the state, the real...

Retail Real Estate Growth Powering Fashion Retail

The real estate sector has contributed a great deal in building an organised India, a simplified and glorious India. Not just in terms of setting up industries and positioning shops in Central Business Districts of the state, the real...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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