Ashmit Alag

Not long ago, trial or fitting rooms were arguably the most neglected section in any retail store. They were, in fact, an afterthought and constructed in whatever space was left in the store. Gradually, though, retailers are realising the...

Ashmit Alag, who runs Transform Design and has an experience of teaching at 17 institutes across the world, is set to open Academy of Applied Arts (AoAA) to offer specialised professional courses in visual merchandising (VM). The academy, set...