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ASICS America Corporation

Sports performance brand Asics aims to add 50 stores by 2025

The brand concludes the year 2023 with the opening of its 100th store in India  Bengaluru: Japanese sports performance brand Asics is eyeing expansion in India by adding 50 new stores by 2025, the brand said in a press release on...

The Yoga Wear Industry: Fashion retail for the soul

Over the past decade, yoga —an irrefutable process of total wellbeing—has gained noteworthy popularity globally. Yoga classes are filled to the gills with Millennials who’re opting for this form of fitness over hitting the gym for multiple reasons including...

ASICS opens first flagship retail store at NYC

ASICS America Corporation, the true sport performance brand, has opend the doors to its first U.S. flagship store featuring two brands in the ASICS family – ASICS and ASICSTIGERTM. The new store on the famed Fifth Avenue in New York...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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