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Nike launches its concept store in Dehradun

The new Nike concept store is located at Pacific Mall, Jakhan, Dehradun, UttarakhandBengaluru: American athletic footwear and apparel brand Nike has launched its concept store in Dehradun, a company official wrote on social media. The new store is located...

From cricket stumps to business triumphs: The multi-faceted journey of M S Dhoni

Apart from cricket, Dhoni has also generated substantial earnings through his business ventures spanning from fashion and fitness to hotel and aerospaceBengaluru: Mahendra Singh Dhoni, a legendary Indian cricketer and former captain of the Indian national team, has etched...

The Landscape and Future of the Indian Sportswear Market

Several factors have stimulated the transformation of sportswear into a fashion statement including the emergence of health and wellness trends, an increase in sporting events, rise of sports celebrities, higher disposable incomes, and a shift in lifestyle patterns towards...

What makes Fila unique is its attitude and aura of Italian heritage and workmanship, says Abdon Lepcha of Fila

Images Business of Fashion interacts with Abdon Lepcha, the creative director of South Korean athleisure brand FilaBengaluru: Fila says it has been able to balance the product manufacturing locally versus import in its portfolio. The apparel manufacturing contribution is...

Adidas launches its biggest factory outlet in South India

The new outlet is spread across 7,500 sq. ft. and is situated on the NH Bypass Road, Edappally, Kochi, ErnakulamBengaluru: Athletic apparel and footwear brand Adidas has launched a stand-alone exclusive brand outlet in Kerala, a company official wrote on...

Akshay Kumar’s clothing brand Force IX enters Bengaluru

The new outlet is the brand's second retail store in India and is located at Phoenix Marketcity, Whitefield, BengaluruBengaluru: Bollywood actor Akshay Kumar's athleisure wear label Force IX has launched its first store in Bengaluru, a company official wrote...

Reebok expands offline presence in South India

The company has opened new stores at Lulu Mall, Edappally (Kochi), and Phoenix Marketcity, Velachery (Chennai) Bengaluru: Athleisure brand Reebok has expanded its retail presence in South India by launching two outlets in Kochi and Chennai, a company official wrote on...

Good Indian, a new sustainable athleisure brand, enters the market

Founded by entrepreneurs Rushad Wadia and Avneesh Gadgil, the brand retails from its dedicated e-commerce marketplace Bengaluru: Entrepreneurs Rushad Wadia and Avneesh Gadgil have launched Good Indian, a new athleisure and essential wear label for men and women, said the brand in...

Hrithik Roshan’s HRX goes omnichannel; unveils first exclusive offline store in Mumbai

The first HRX by Hrithik Roshan offline store is spread over 2,600 sq. ft. and is located at the Phoenix Market City mall in Kurla, Mumbai Bengaluru: Indian actor Hrithik Roshan unveiled his fitness brand HRX's first store in Mumbai on...

Campus Activewear achieves 200 stores milestone across India

The brand strengthened its retail presence with the launch of its 200th store at Lulu Mall, Kochi Bengaluru: Athleisure footwear brand Campus Activewear has reached the 200 stores milestone with the opening of its first exclusive outlet in Kochi at Lulu...
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We are among the top footwear on major platforms: Gopal Rathor, Clog London

Gopal Rathor, Director,  Clog London speaks  about the brand’s growth  journey, strategies and expansion plansNew Delhi: Launched in 2018...
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