barbie

Harsh Lal, co-founder of The Souled Store, shares insights into the brand’s journey, design strategies, plans for both online and offline expansion, and moreBengaluru: For pop-culture enthusiasts and collectors, finding high-quality merchandise amidst a sea of knock-offs can be...

Discover the list of national and global retail brands that have come out with special Barbie: The Movie collections which should also be credited for keeping the Barbiecore buzz intact Bengaluru: Brand collaborations are nothing new, especially among fashion, beauty,...

Baskin Robbins has started offering a special flavour called the Mermaid Sundae as the dessert partner for Barbie The Movie that will hit cinemas on 21 July Bengaluru: American multinational ice cream chain Baskin Robbins has teamed up with Barbie The...

Meet the top five fictional, computer-generated influencers that are sending the digital world into overdrive Bengaluru: Virtual fashion influencers have been creating a splash in digital media marketing for the past few years. Despite their digitized appearance, these personas have...

Ace Turtle recently launched the first Toys“R”Us store that marks the company’s second innings in India at Sarath City Capital Mall in HyderabadBengaluru: Toy retail chain Toys “R” Us has made a re-entry into India, two years after the US...

Flipkart-owned Myntra and Jabong have teamed up with leading toy companies like Hamleys, Hot wheels, Funskool, Lego and Barbie to foray into the growing kids category in India's retail industry. According to a PTI report: Myntra has launched toys from...

As JCPenney continues to explore new merchandise categories and differentiate its business, the retailer is opening toy shops in all of its brick-and-mortar locations with a significantly expanded assortment available at JCPenney.com. Strategically adjacent to the Disney Collection inside JCPenney,...

Envisioned as a fashion and entertainment destination, Oberoi Mall opened its doors for shoppers on April 15, 2008. Situated on the Western Express Highway and with a GLA of 5,50,000 sq. ft., Oberoi Mall has occupied a significant position...

To improve efficiency and profitability in a highly competitive market, multinational toy-maker Mattel, best known for brands like Barbie, has roped in JDA Software Group to power its global supply chain. JDA will drive improvements across its end-to-end supply chain...