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Being Human Clothing

Fashion brand icon: Sanjeev Rao of Being Human Clothing

IndiaRetailing brings you a series in which we highlight the brand icons of India’s thriving fashion and lifestyle industry. Today, the spotlight is on Sanjeev RaoNew Delhi: No business can survive for long without a vision; even if it does,...

Salman Khan’s Being Human opens 2 outlets

Bollywood actor Salman Khan’s fashion brand Being Human Clothing opened an outlet at Vashi in Mumbai and another at Guwahati in Assam Mumbai: Bollywood actor Salman Khan’s premium retail fashion brand Being Human opened two outlets in the last few...

We do not believe in short-term associations: Sanjeev Rao of Being Human

Sanjeev Rao, chief executive officer of Being Human speaks about the role of the brand’s partners in its successThe recently concluded Images Group’s India Fashion Forum 2023 recognized and felicitated excellence across the fashion retail ecosystem. One of the...

22nd Images Fashion Awards recognises differentiators in fashion retail: Tommy Hilfiger tops the list

Images Fashion awards ceremony awarded brands across the fashion ecospace for their innovation in marketing, store and merchandise design, customer experiences, tech implementation and creativity Bengaluru: Fashion retail brands, promising players and pioneers were felicitated for their achievements, innovations and differentiation...

Ethnic wear brand House of Pataudi enters Telangana

The new store is situated at Sarath City Capital Mall, Telangana Bengaluru: House of Pataudi, a lifestyle brand for men and women enters Telangana with the opening of a new outlet at Sarath City Capital Mall, HITEC City in Kondapur, announced...

Being ‘Digital First’ is the Way to Survive in the New Retail World: Sanjeev Rao, CEO, Being Human Clothing

To enhance the in-store experience, Being Human has introduced mobile POS that helps with faster checkout and makes the process seamlessLooking back, if you had to pen down your top 3 learnings from 2022, what would they be?COVID has...

Contactless technologies, innovation indispensable for fashion retail post COVID: Being Human CTO

There is no denying that the COVID-19 pandemic has had a serious and long-lasting impact on the Retail Industry. Now, as businesses gradually open up in a phased manner, it has become all the more important to stay up...

Indian market warms up to stylish sweatshirts and hoodies

Sweatshirts, once an inherent part of gyms and workout routines, are fast becoming a symbol of personal style and self-expression throughout the world. While these hooded garments have been in use since the late 1930s, they have been successful...

Men’s Western Wear Market evolving rapidly in India

The Indian apparel industry has traditionally been largely driven by women; it was always the women who were more inclined towards fashion trends. Men’s purchases were need based. However, the tables have turned now as an increasing number of...

Athleisure: Riding high on innovation and trends

When Bollywood actor Shilpa Shetty Kundra recently launched the holistic wellness app, Shilpa Shetty App – which features yoga and meditation programmes including daily nutrition charts – it was highly anticipated by fitness freaks all over India. Shilpa’s fitness...
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Digital Icon : Rakesh Bali

Rakesh Bali is at the helm of brand marketing, communications, events, and sustainability-related marcom initiatives for the petrochemicals segment...
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