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Fashion & Lifestyle
Smiley footwear enters India with SSIPL as the exclusive licensee
Smiley, one of the most recognised icons in the world and an iconic global and lifestyle fashion brand, has entered into an exclusive licensing agreement with SSIPL for Smiley footwear in the country.
Smiley was founded in 1972 when a...
Food Service
Five Star Chicken set for 300 outlets by end-2015
Thailand-based foodservice chain Five Star Chicken, which has close to 240 outlets in India, is planning to add another 10-15 outlets every month. Sanjeev Pant, Sr. Vice President - Food Business at CPF (India) Pvt. Ltd., is optimistic about...
Fashion & Lifestyle
Manyavar: Rooted in Tradition, Growing in Style
Manyavar, Indian men’s ethnic fashion brand, caters to the debonair man who proudly flaunts his ‘desi avatar’ on weddings, parties and other special occasions. Recognised among the country’s most valued men’s clothing brands with 355 EBOs in India and...
Food Service
Foodbox a viable business venture
What is the concept behind Atchayam Foodbox?Atchayam in Tamil implies abundance and nourishment much like the word cornucopia (horn of plenty). Atchayam Foodbox aggregates fresh food from multiple (trusted) brands from within a city and retails it through fully...
Retail
Victorinox: A timeless Swiss Innovation
Inventor of the ‘Original Swiss Army Knife’, Victorinox has come a long way since it was founded in 1884. Still a benchmark in the industry, the Swiss Army Knife has gradually evolved with time and advanced technology. Today, the...
Retail
Megamart plans image overhaul
Megamart, a value retail chain from the house of Arvind Brands, wants to drop its "all-men" image in order to woo women too. In this regard, it has reworked on its product portfolio and increased the share of women...
Retail
Economic meltdown: Retailers feeling the pinch?
India Inc has taken a cautious and prudent approach to the downturn, but the outlook is not completely negative for the current fiscal, says Cartesian Consulting’s Economic Meltdown Survey, November 2008 report, that covers sector wise analysis of the...
Progressive Grocer
Starters as Standalones
The current image of soup is that of something between a snack and a meal. And that emanates from a blend of high frequency marketing and production innovation, which have repositioned the category and added versatility to the product’s...
Retail
Retailers opt for new marketing strategies
Increasing competition is forcing retail chains in India to strengthen their brands. As a post Bharti-Wal Mart JV impact, all major brands like Pantaloon, Shopper's Stop, Ebony, and Trent, have increased their marketing budgets, and are devising innovative marketing...
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Latest News
New Balance opens 2nd store in Pune
The latest New Balance store is located at Phoenix Marketcity Mall, Viman Nagar, PuneBengaluru: US-based sports footwear and apparel...
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