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PAYBACK's Gaurav Khurana on why loyalty programs work in India

Gifts! Who does not like receiving gifts? In retail, the moment you reward your customer with a freebie or a gift, chances are you shall be tying him down to your brand for a good amount of time, or,...
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Third Wave Coffee targets 150 cafes by March 2025

Currently, the brand has a presence across 10 cities including Delhi-NCR, Mumbai, Bengaluru, Pune, Hyderabad and ChandigarhBengaluru: Coffee-first quick...
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