brand loyalty

The Invisible Influence: How Scent Marketing Shapes Brand Identity & Consumer Behaviour

Rupal Shabnam Tyagi - September 28, 2024

Studies have shown that effective scent marketing can increase retail store sales by up to 11%. Here are some strategies retail brands can benefit from…Today's retail landscape is extremely cluttered; businesses are constantly seeking innovative ways to stand out...

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Latest News

Beauty & WellnessIndiaretailing Bureau - January 30, 2025

Toni&Guy expands Its footprint in key cities across India

Toni&Guy will also introduce its exclusive range of hair care products from Label.M, designed to complement salon services and...

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Fashion & Lifestyle

Raymond Lifestyle Q3 profit down 60.5% at Rs 64.17 cr

PTI - January 30, 2025

Beauty & Wellness

The Derma Co. opens 1st exclusive brand outlet in Gurugram

Indiaretailing Bureau - January 30, 2025

Fashion & Lifestyle

D2C footwear startup CHK raises $2.5 mn from Accel, BlueStone

Indiaretailing Bureau - January 30, 2025

Flipkart expands Flipkart Pay with credit card bill payment feature

Indiaretailing Bureau - January 30, 2025

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