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Butterfly Ayurveda

Ayurveda market in India: Trends and growth outlook

The Global Wellness Industry is now worth over $4.5 trillion and alternative healing practices like Ayurveda are a big part of it. In India, the Ayurvedic products market size reached Rs 626 billion in 2022 and is expected to...
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Understanding India’s Retail Terrain: Offline Landscape and Consumer Trends

A glimpse of India's offline retail landscape, how consumers shop offline, and the role data plays in connecting the...
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