CAMPAIGN

The Karnataka-born Pushpa and Animal fame actress is featured in the new brand campaign titled 'The Secret is in the Mix' Bengaluru: Beauty and personal care brand Pilgrim has onboarded Pushpa and Animal fame actress Rashmika Mandanna as the new brand...

The campaign will feature garment pieces from Shetty's personal wardrobe exclusively on its app, granting access for usersBengaluru: Fashion-tech platform LehLah has collaborated with Bollywood actress Athiya Shetty to launch a campaign titled 'Your Closet’, the company said in...

#ForEveryYou campaign will be seen across media channels including TV, outdoor, print, digital, events, in-store activations and on-ground activities in the coming monthsNew Delhi: Reliance Retail that recently launched omnichannel beauty retail platform Tira, announced the launch of its...

With the association with Singh, the retailer has launched its first brand campaign focusing on young Indian consumersBengaluru:  Fashion accessory retail brand Fastrack Smart has onboarded Bollywood actor Ranveer Singh as its brand ambassador, the company said in a...

The recent partnership with the weightlifter Saikhom Mirabai Chanu is to focus on Amway’s health and nutrition category, especially targeting women and youth in the countryBengaluru: Amway India, a direct-selling FMCG company, recently launched ‘Passion ko Do Poshan’, a campaign...

Maradona brand to venture into different product categories through strategic partnerships with companiesNew Delhi: As a legion of Indian fans rejoice Argentina's World Cup glory, a brand named after football legend Diego Maradona is all set to enter the...

Mahendra Singh Dhoni will be the leading face of the brand’s marketing campaigns alongside film industry icons – Vijay Deverakonda, Kiara Advani and Vicky KaushalNew Delhi: Homegrown wearable and audio brand, Fire-Boltt has appointed cricketer Mahendra Singh Dhoni as its...

As the face of the brand, Vaani Kapoor will appear in a high-voltage multimedia campaign spanning Digital, OTT platforms, OOH, Social media, and at multiplexes PAN IndiaNew Delhi: Vegan makeup brand, Lotus Make-Up has appointed Bollywood Actress Vaani Kapoor as...

D2C fashion brand Bewakoof has signed on Sidharth Malhotra and Fatima Sana Shaikh to promote the brand on its digital platforms. The duo will be seen sporting the Bewakoof collection in the campaign themed ‘Never Change’. The campaign will...