Case Study
Fashion & Lifestyle
Women’s wear brand Berrylush reports 50% surge in sales on new mobile app
The brand also reported doubling its conversion rates, increase in prepaid orders and greater return on ad spend in just two months since launching its revamped mobile appMumbai: Women’s wear brand Berrylush has reported a 50% surge in net...
Case Studies
Retail Tech Case Study: How Indian Terrain achieved savings of Rs 6 crore
Menswear brand Indian Terrain successfully raised its sell-through rate by almost 5%, leading to significant cost savings amounting to nearly Rs 6 crores
Bengaluru:Â Indian Terrain Fashions was founded in 2000 by Venky Rajagopal as a premium smart-casual clothing brand for...
Case Studies
Retail Tech Case Study: How Soch plugged leaks to achieve 98% real-time inventory visibility
Ethnicwear brand Soch struggled with inventory leaks that led to nearly 30% of lost revenue opportunity. Using the right technology, it is now able to achieve higher visibility and 20% more revenue
Bengaluru:Â Premium ethnic wear brand Soch Apparels was incepted...
Case Studies
Retail Tech Case Study: Decathlon India boosts shopping experience, increases efficiency by 15%
Long queues at its in-store checkout counters were impacting Decathlon’s business. Here’s how the sports retail chain used technology to not only achieve faster checkouts but also increase store efficiencyNew Delhi: Founded in 1976 by Michel Leclerq, France-based sporting...
Case Studies
Retail Tech Case Study: How Chaayos improved customer retention by 20%
With the help of generative AI, tea chain Chaayos was able to improve customer retention, increase revenue and enhance the experience
New Delhi:Â Founded in November 2012 by Nitin Saluja with a passion to experiment with tea, Chaayos is a contemporary...
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Latest News
La Pink signs Parineeti Chopra as first brand ambassador
Launched in 2023 with an initial portfolio of 17 products, La Pink has expanded to include over 60 customer-centric...
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